Dr.-Ing Bharat Balasubramanian has had a distinguished career in the prestigious and renowned company, Daimler-Benz AG.nDr. Balasubramanian did his Mechanical Engineering (Hauptdiplom) at the technical University of Karlsruhe and obtained the degree Diplomigenieur’ with distinction in 1977. He did his Ph. D. at the technical University of Karlsruhe and obtained the degree ‘Doktor-Ingenieur’ with distinction.nnnHe began his career in 1977 with Daimler-Benz AG as computational analysis engineer in the CAE department and rose through the ranks in the Company. In 1981 he was promoted as a senior staff engineer. In 1984 he became the Manager of the Computational Analysis Department and in 1988 Senior Manager, “Computational Analysis and CAD”. In 1992 he rose to the position of Vice President “Full Vehicle Design ” Vice President “CAD/CAM, Product Documentation Standards,” Head of CAD/CAM competence centre and also Vice President Project “Total Quality Management” in the passenger car R&D. In 1997 he became Senior Vice President “Support Functions in the passenger car R&D and also became the Head of Daimler Benz EDM-Competence- Centre.