Image Credit: India Today

IIT Bombay has once again reaffirmed its leadership, topping the HEI (Higher Education Institution) Success Stories campaign with an impressive 1.5 lakh impressions. This recognition highlights the Institute’s ability to engage global audiences, amplify its impact, and remain a pioneer in the ever-evolving higher education landscape.

The campaign, which highlighted achievements across Indian institutions, saw IIT Bombay surpass competitors such as IISc Bengaluru, IIT Madras, and IIM Shillong. The success of IIT Bombay’s digital outreach reflects not only its academic and research excellence but also its commitment to sharing its legacy and innovations with the world.

Meanwhile, IIT Mandi led the Know Your Institutions rankings with 2.9 lakh impressions, followed by NIT Goa and IIM Sambalpur. The initiative, which ran from April to June 2024, showcased the achievements, research, and student-driven innovations of 69 institutions, collectively garnering over 60 lakh impressions across platforms.

Despite being one of India’s oldest technology institutes, IIT Bombay has seamlessly adapted to the digital age, leveraging social media to engage with a new generation of students, researchers, and industry leaders. Through dynamic storytelling, cutting-edge research highlights, and student-driven initiatives, the institute has built a powerful online presence, ensuring that its legacy of excellence remains relevant in an era defined by rapid digital transformation.